Back to Events

The Story of My Book

Join us on March 21st for The Story of My Book — a new event where creatives share the first portfolios that got them hired and their experience of breaking into the design and advertising industry. This event will feature six creative directors - three from Advertising, three from Design. FEATURED SPEAKERS: Design: — Ronald Tau, Founder & Creative Director at Meat Studio — Jonathon Yule, Director of Design at Concrete — Travis Cowdy, Founder & Chief Creative Officer at Fellow Human Advertising: — Caroline Friesen, Partner & Group Creative Director at Rethink — Steve Persico, Chief Creative Officer at Leo Burnett Toronto COST: Free for ADCC Members $10 plus tax/fees for Non-Members SCHEDULE: 6:00pm - Doors open 6:30pm - Presentations begin

Date and Time

Mar 21, 2024 6:00-9:00PM


The Arts & Letters Club 14 Elm Street, Toronto

Meet our Speakers

Caroline Friesen

Caroline Friesen

Rethink Partner & Group Creative Director

Caroline Friesen is a Toronto based, award-winning Group Creative Director and Partner at the independent Canadian agency Rethink. In 2022, Caroline was named as one of the Next Creative Leaders by The One Club. Her work has been nationally and globally recognized by Applied Arts, D&AD, Communication Arts, ADCC, Effies, Cannes Lions, and the One Show. Career highlights include having Margaret Atwood blast a flamethrower, turning a miniature pizza patio set into a viral meme, and Jimmy Fallon complaining on ‘The Tonight Show’ that the No Frills album sucked.

Coming Up